Coat of arms of Cleveland

The blazon

per chev. sa. and erm. a chev. engr. [ c c 2 ] counterchanged. — Crest, a demi old man ppr. habited az. having on a cap gu. turned up with a hair front, holding in his dexter hand a spear, headed ar. on the top of which is fixed a line ppr. which passes behind him, and is coiled up in his sinister hand.

A blazon is the description of a coat of arms in the technical language of heraldry. The drawing comes from that text, and from nothing else.